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2001 Holiday Shopping Sets Best Year for Higher Overall Customer Satisfaction
86% of online shoppers surveyed cited that they were satisfied with their experience. 24 percent said
that they had a better experience shopping on the Web this season compared to last year. (Harris Interactive)
Online Spending Reaches $13.8 Billion For 2001 Holiday Season.
Online spending in December 2001 increased 41 percent as compared to
November 2001. (Goldman Sachs, Harris Interactive and Nielsen//NetRatings)
“Online holiday spending continued its growth, despite pressures from the slowing U.S. economy.” said Lori Iventosch-James, director of ecommerce research at Harris Interactive.
Americans spent $2.6 billion online during the first week of December 2001. They spent $1.4 billion during an average week in November. (Harris Interactive)
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